Advertising · Service
Lead Generation that pays for itself.
A predictable pipeline of leads that actually answer the phone. I plan, build and run Lead Generation for clinics and brands across Dubai, the UK and the US, accountable to revenue rather than reports.
Run personally by Hasnain Jameel · Dubai, UK and US clients · month to month, no lock-in
Sound familiar?
The real cost of getting Lead Generation wrong
Cheap leads that never convert are more expensive than costly leads that do. Most lead gen fails at qualification, not volume.
What you get
Everything below is included. Not upsold later.
Full-funnel lead systems
Ads, landing pages, forms and follow-up built as one machine, not four disconnected pieces.
Lead quality engineering
Qualifying questions, conditional forms and offer design that filter tyre-kickers before they cost you sales time.
Speed-to-lead automation
Instant WhatsApp and email follow-up flows, because response time is the biggest conversion lever nobody manages.
CRM-verified reporting
Cost per qualified lead and cost per sale, tracked into your CRM, not just platform-reported conversions.
The plan
What actually happens in the first 30 days.
Audit and map
I dig through your current setup, competitors and data, then map exactly where the opportunity and the leaks are.
Build
Strategy becomes concrete work: structure, content, tracking and creative built to a standard that survives scrutiny.
Launch and learn
Everything ships with clean measurement. The first weeks are structured learning, not guessing.
Compound
Winners get doubled down on, losers get cut, and you get plain-English reporting tied to revenue.
How the work is structured
From cold audience to closed deal
Build awareness cheaply
Video, Reels and reach campaigns against cold interest and behaviour audiences. The goal is not conversion, it is filling the pool that retargeting and lookalikes draw from later.
Turn attention into trust
Retargeting engagers with proof: results, testimonials, before and after, comparison content. The creative shifts from stopping the scroll to answering the objection.
Close the ones who are ready
High-intent retargeting of site visitors and form openers, direct response offers, and a conversation channel that removes friction at the final step.
Where this works best
Verticals where Meta already works for me
Each one has its own creative language, cost benchmark and buying rhythm on Meta.
Real estate
Off-plan and secondary campaigns where a WhatsApp conversation, not a form, closes the enquiry.
Clinics and aesthetics
Consultation-intent campaigns with qualification built into the form before the lead reaches your team.
Ecommerce and DTC
Catalogue and Advantage+ structures fed by clean pixel and CAPI signals rather than guesswork.
Food and beverage
Launch, delivery and reservation campaigns built for a market where recall decides the order.
Education
Parent and student audiences reached with creative that earns trust before it asks for an enrolment.
Beauty and wellness
Reels-forward creative and booking flows for salons, spas and wellness brands.
Professional services
Decision-maker audiences built from behaviour and job signals rather than broad interest stacks.
SaaS and B2B
Demand generation tracked to pipeline in the CRM, not to form fills in the ad account.

Hasnain Jameel
This is not theory. It is what the accounts did.
Every number here comes from a live account I personally managed. The full breakdowns, with the actual dashboards, are on the case studies page.
See all 14 case studies →UK aesthetics clinic
high-competition vertical
across $1.3M spend
to live campaigns
Straight answers
The questions you are already thinking.
Whichever your buyers actually use: typically Meta and Google first, TikTok where the demographic fits, layered once one channel is profitably scaled.
It varies wildly by market and offer. What I commit to is a measured baseline in month one and a downward trend from there.
Usually, yes. Most quality problems live in the offer and form design, which cost nothing to change.
With a free audit. I review your current setup and send back an honest read on the upside before you commit to anything.
The audit is free. Guessing is expensive.
Every month of untracked spend has a price. Find out yours. You get the findings and the fix list whether you hire me or hand them to someone else.
Get a free audit of your account →Guides
Read more on clinic & healthcare
17 in-depth guides covering this in practice.
Work with me
Let’s find the money you’re leaving on the table.
Tell me where growth feels stuck. Usually within the hour you will have my honest read on what’s leaking, what it’s costing you, and whether I’m the right person to fix it. No pitch deck, no pressure.
Performance marketing consultant for clinics and DTC brands across Dubai and the UK. Paid media, landing pages, tracking and creative, accountable to revenue.